In a world with new computer vision-related software being introduced regularly, it’s no surprise that many consumers feel as though there is nothing they can do to protect themselves against an unwanted invasion of privacy.
However, just as companies come out with new facial recognition technology and algorithm-based programs, there are other companies that are helping customers gain a bit more control over how much of a presence they have on the web.
One example is VersusMedia, a Los Angeles-based company which launched Scramble Face in March, with a product targeted toward users wanting to locate and remove pictures of themselves that have been posted or indexed across the internet.
The premise is that in a world where potential employers and educators research applicants ahead of time, users should have some control over the content that appears on the Internet, be it something they posted or something that someone else uploaded.
Users who register with Scramble Face will upload pictures, and then pay for a 90-day period. During this time, the program continually scans the Internet for photos matching the individual, and provides a website name and number of pictures matched on each particular site.
What remains to be seen is whether the site helps with the removal process of identified photos, or simply makes users aware of images that exist, leaving them to deal with it on their own.